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Coolsites seo tips 6 to 10

6. Optimise your images

A lot of people search for products by doing an image search. If they see something they like the look of, they’ll visit the site directly from the Google’s image results. If you sell products on your website and have lots of images, you can turn these into ranking opportunities by optimising them.

All you need to do is add a description to the alt text tag, for example,

As you can see from the example above, it can also help to change the actual image name from the number given by your camera DCSN-846368.png to something search engines can read, e.g., ‘photo-of-handmade-chocolate.png

7. Use accelerated mobile pages (AMP)

You can improve your search engine rankings by improving the speed at which your website loads. One of the best ways to do this for mobile devices is by using accelerated mobile pages. These are lightweight versions of web pages designed to load very quickly on phones.

AMP pages already rank highly in mobile searches, so don’t miss out. 66% of our surfing is now done on mobile devices.

Another key to faster loading times is to make sure that your web host runs your website on a high-performance, fast loading server.

8. Keep your website fresh

Search engines like to promote websites that are regularly updated with new or refreshed content. If you’ve got a new website, you won’t have anything that needs updating straight away, but it can be a big help, SEO-wise, to add new content to it regularly.

One of the best ways to do this is through adding a weekly or bi-weekly blog post. The sooner you begin to develop a blog, the better it can be for your ranking. And remember, your blog post can be used to send people to your products.

9. Add internal links

There’s a well-known phrase in SEO called ‘link juice’ and this refers to the fact that when you link from one page to another, some of the ranking power of the linking page is passed to the linked-to page.

So, if you have a page that gets lots of traffic and want other pages to rank higher, add an internal link from the high-ranking page to the pages whose ranking you want to see increased. Don’t overdo it, though: too many links will dilute the link juice.

10. Submit a sitemap to Google Search Console

Google Search Console, formerly Google Webmaster Tools, is one of the most important set of tools you can use to help your site’s SEO. One of the things it enables you to do is upload a sitemap of your website.

When you upload a sitemap, Google will then crawl your site and index all the pages, posts, images and other content it can find. Only once these things are indexed can they be found on Google or turn up in search results. If you resubmit your sitemap every time you update your website, Google will always have an up-to-date knowledge of your content.

You can open a Google Search Console account for free.

Conclusion

If you have just set up a new website, hopefully the ten tips given in this post will have shown you some of the ways to help your site start ranking in search engine results and how to get searchers to click through to your site.

 

How CoolSites can help

If you need to boost the success of your site we offer a complehensive SEO service which has proven track record.  Click here to read more.